Our Mission
At The Towne Motel we are dedicated to protecting your privacy and safeguarding your personally identifiable information.
Information Collection
Our main purpose in collecting your personal information is to provide you with a streamlined experience in making reservations at The Towne Motel. This includes information about site usage and browsing behavior on our site which we may use to improve your experience on our site. Personally identifiable information is only obtained when making a reservation. All identifiable information provided will not be disclosed to anyone unless we are specifically requested to do so. The Towne Motel does not give or sell to anyone any information we collect on our site.
We sometimes use data collection devices such as “cookies” on certain pages of the Site to measure effectiveness and safety. A “cookie” is a small file that gets placed on your hard drive that helps us provide our services. You are free to decline cookies if you choose too.
Security
At The Towne Motel, we take security seriously. When users make a reservation we use every precaution to safe guard it online and offline. Your payment and personal information is always safe. Our Secure Sockets Layer (SSL) software is the industry standard and encrypts all of your personal information, including credit card number, name, and address, so that it cannot be read over the internet.
How long we retain your data
For guests booking a stay using our reservation system, we store the personal information, excluding credit card information, indefinitely.
We maintain an email marketing list which will retain your information indefinitely.
What rights you have over your data
You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.
We value your privacy and will treat your email address as if it were our own. By submitting your email address to us, you are agreeing to receive marketing emails from us. We won’t share or sell your email information, however it might be stored in a 3rd party database such as our booking engine.
Marketing Data Collection
We use Google Analytics’ 3rd-party audience data such as age, gender, and interests to better understanding the behavior of our customers and work with companies that collect information about your online activities to provide advertising targeted to suit your interests and preferences. For example, you may see certain ads on other websites because we contract with Google and other similar companies to target our ads based on information we or they have collected, including information that was collected through automated means (such as cookies, web beacons, and similar technologies). These companies also use automated technologies to collect information when you click on our ads, which helps track and manage the effectiveness of our marketing efforts.
We use Google Analytics on our site. Google Analytics collects first-party cookies, data related to the device/browser, IP address and on-site/app activities to measure and report statistics about user interactions on the website. No personally identifiable information is collected in this process. We do not correlate data from Analytics with personally identifiable information collected during the Reservation process.
Google Analytics supports an optional browser add-on that – once installed and enabled – disables measurement by Google Analytics for any site a user visits. Note that this add-on only disables Google Analytics measurement.
We may also use 3rd party vendor remarketing or retargeting tracking cookies, which may include the Google AdWords, Facebook Pixels. The third-party vendors whose services we use will place cookies on web browsers in order to serve ads based on past visits to our website. This allows us to make special offers and continue to market our services to those who have shown interest in them. As always, we respect your privacy and are not collecting any identifiable information through the use of any 3rd party remarketing system.
You may opt out of the automated collection of information by third-party ad networks for the purpose of delivering advertisements tailored to your interests, by visiting the consumer opt-out page for the Self-Regulatory Principles for Online Behavioral Advertising at http://www.aboutads.info/choices/, and edit or opt-out your Google Display Network ads’ preferences at https://www.google.com/ads/preferences/.
Booking Engine
Your payment and personal information is always safe. Our Secure Sockets Layer (SSL) software is the industry standard and encrypts all of your personal information, including credit card number, name, and address, so that it cannot be read over the internet.
Embedded content from other websites
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.
reCAPTCHA
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Policy Modifications
The Towne Motel may amend this Privacy Statement from time to time in order to meet changes in the regulatory environment, business needs, or to satisfy the needs of our guests, properties, strategic marketing partners, and service providers.